Nielsen Streaming Report: ‘Cross’ Dominates Rankings with 1.36 Billion Minutes Viewed

Nielsen’s latest streaming report reveals “Cross” taking the No. 1 spot with 1.36 billion minutes viewed shortly after its debut on Amazon Prime, engaging a diverse audience. Disney+’s “Deadpool & Wolverine” follows closely, while Netflix maintains its stronghold with multiple popular series, particularly as the holiday season invites festive films into viewer homes.

During the week of November 11 to 17, the streaming sensation “Cross,” an adaptation of James Patterson’s renowned detective novels, captivated audiences by debuting at No. 1 on Nielsen’s charts. Starring Aldis Hodge, the series garnered an astounding 1.36 billion minutes of viewing in its first four days on Amazon Prime Video. The show’s powerful storytelling resonated deeply, particularly with Black viewers, who made up 40% of its audience, emphasizing the relevance of representation in media. Patterson’s decision to keep the character authentic—refusing a lucrative offer to alter the character’s race—spoke volumes, a sentiment echoed by Hodge’s astonishment and pride in the author’s stance.

Not to be overshadowed, Disney+’s “Deadpool & Wolverine” headlined the movie charts, showcasing itself as the leading cinematic experience of the week. Meanwhile, “Outer Banks” held its ground at No. 3, enriching Netflix’s reputation as a powerhouse for original content with fresh episodes releasing on November 7. The original series list was a Netflix stronghold, featuring favorites like “The Lincoln Lawyer” and “Cobra Kai.”

Despite not qualifying for the original series list due to its live airing on HBO, “The Penguin” made a significant mark with 595 million minutes viewed. It ranks at No. 9 on the acquired charts, having amassed an impressive 3.8 billion minutes overall on Max since its September debut. On the acquired series chart, “Family Guy” emerged as the top contender, amassing 970 million minutes.

As the holiday season approaches, Netflix ushered in festive spirit with cheerful rom-coms like “Hot Frosty” and “Meet Me Next Christmas,” capturing significant viewer interest. Meanwhile, beloved classics like “Dr. Seuss’ The Grinch” captivated young audiences, underscoring the enchanting allure of animated tales around Christmas time. With streaming habits evolving, Nielsen’s report not only reflects trending preferences but also highlights the dazzling array of narratives that enthrall viewers across platforms.

The article centers on Nielsen’s streaming rankings for the week, providing insight into the latest hits in the streaming industry. It particularly highlights the debut of “Cross,” demonstrating the show’s cultural impact and broad audience appeal. The rankings include both original and acquired series and movies, illustrating viewer preferences in a rapidly changing entertainment landscape. With the onset of the holiday season, the article also hints at the popularity of festive programming.

In summary, the rise of “Cross” to the top of Nielsen’s streaming charts reflects a significant viewer engagement, emphasizing the importance of authentic storytelling and representation. Disney+ also made waves with “Deadpool & Wolverine” while Netflix showcased its dominance with a range of original content. As the holiday season looms, festive films begin to carve their space in the viewer’s heart, promising a delightful streaming experience.

Original Source: variety.com