Ayo Edebiri Signs On for Live-Action Barney Film with Mattel and A24

Ayo Edebiri has been chosen to write and possibly star in a live-action Barney movie produced by Mattel Films and Daniel Kaluuya. The film is set to be adult-oriented, delving into themes of disillusionment tied to childhood nostalgia. Mattel is actively expanding its cinematic portfolio, including projects based on other iconic brands while Edebiri continues to rise in prominence in Hollywood.

Ayo Edebiri, the talented Emmy and Golden Globe winner, has been enlisted to write the screenplay for a live-action Barney movie produced by Mattel Films and Daniel Kaluuya’s 59% Productions, with the possibility of starring in the film. This project, first announced in 2019, has been slowly generating excitement, although details about its plot remain a secret. Kevin McKeon and Andrew Scannell are supervising the production for Mattel, supported by Robbie Brenner and the teams from A24 and 59% Productions.

Barney, the iconic purple dinosaur debuted in 1988, became a beloved figure through shows like ‘Barney & Friends,’ which ran for 14 seasons on PBS. In a recent interview, McKeon hinted that the film will take a unique, adult-oriented approach, drawing parallels with works by Charlie Kaufman and Spike Jonze. He stated, “We’re leaning into the millennial angst of the property… It’s really a play for adults.”

Mattel CEO Ynon Kreiz also mentioned that they aim for a fresh and culturally relevant reboot of Barney, stating that the film will be “fun, entertaining and culturally oriented.” While Kreiz assured audiences it wouldn’t be overly strange, he teased the prospect of exploring themes of adult disillusionment tied to growing up with Barney.

Ayo Edebiri is gaining recognition for her role in FX’s ‘The Bear’ and has also directed episodes in its third season, showcasing her multifaceted talent. With roles in upcoming projects like ‘Inside Out 2’ and ‘Opus,’ her career continues to shine. As Mattel compiles a slate of projects, including films based on other iconic franchises, the anticipation around the new Barney movie heightens alongside her involvement.

As Mattel rides the wave of success from its ‘Barbie’ film, it is actively developing other cinematic endeavors, including a ‘Matchbox’ film starring John Cena and a live-action adaptation of ‘Masters of the Universe.’ The investment in various beloved properties shows a clear strategy to attract audiences through nostalgic narratives while fostering new interpretations. Edebiri’s representation spans several firms, including Range Media Partners and CAA, indicating her growing prominence in the industry.

The live-action Barney movie is poised to take a fresh and intriguing direction under Ayo Edebiri’s creative vision. Aimed at adult audiences, it seeks to explore deeper themes of disappointment and nostalgia, while Mattel continues to expand its cinematic universe with various iconic brands. Edebiri’s involvement promises a blend of humor and poignancy, as the film looks to resonate with millennials who grew up with the character.

Original Source: deadline.com